David Bernstein

Ted Baker plc

("Ted Baker" or the "Group")

David Bernstein

Ted Baker announces that David Bernstein has stepped down as Executive Chairman with immediate effect. A search for his successor is already underway.

Sharon Baylay has assumed the role of Acting Chair of the Board until a permanent successor is appointed.

Sharon Baylay, Acting Chair, commented: "On behalf of the Board, I would like to thank David for his contribution to the Board of Ted Baker, as a Non-Executive Director, Non-Executive Chairman and, most recently, Executive Chairman. We wish David every success for the future."

Details of the remuneration payments to be made to David Bernstein, in accordance with section 430(2B) Companies Act 2006, will be published shortly on Ted Baker's website (www.tedbakerplc.com).

This announcement contains inside information. The person responsible for arranging the release of this announcement on behalf of the Company is Peter Hearsey-Zoubie, General Counsel & Company Secretary.

This announcement contains certain forward-looking statements. These forward-looking statements include matters that are not historical facts or are statements regarding the Group's intentions, beliefs or current expectations concerning, among other things, the Group's results of operations, financial condition, liquidity, prospects, growth, strategies, and the industries in which the Group operates.

Forward-looking statements are based on the information available to the Directors at the time of preparation of this announcement, and will not be updated. The Directors can give no assurance that these expectations will prove to have been correct. Due to inherent uncertainties, including both economic and business risk factors underlying such forward looking information, actual results may differ materially from those expressed or implied by these forward-looking statements.